Devin: What do you see as your superpower?
Victoria: I would say my superpower is my—this is very superman of me—my sense of justice. Since I was 15 or 16, I told myself I was going to be in Greenpeace and I was going to be an eco-warrior. So I think since a young age, I’ve known that whatever I did with my life, it had to have a sense of purpose and that it was going to make change in the world.
“My husband and I had gone down to a one-car household, and we were looking for a different form of transportation other than having to purchase a second car,” says Victoria Brunner, CEO of FattE-Bikes. “So we looked at all the options, including public transportation, Lyft, you name it. I stumbled across electric bikes, and I said, ‘Hey, have you seen these?’”
That 2017 conversation led to success and impact they scarcely could have imagined at that moment.
“I realized quickly that what a lot of the bikes are coming from overseas in Asia, and the quality control was just not there,...more